About the Project Mapping New Brunswick is an interactive mapping project for the City of New Brunswick. It emerged from a collaboration among New Brunswick Tomorrow, Rutgers University, and New Brunswick community leaders. Community organizations across the country are turning to GIS (geographic information systems) to help them map assets, facilitate neighborhood planning, measure change based on a set of indicators, target services, revitalize cities, identify areas of need, and engage community residents. GIS is viewed as a tool to empower the public by increasing access to information and displaying it in an easy to understand spatial context - a map! Despite the enormous potential of GIS for community and non-profit organizations, there are many barriers to its use. Community organizations and community residents often lack the hardware, software, staff, training, and or data to use GIS to its full advantage. By using Vertices' IM technology, we can now provide access to data, facilitate community participation and build capacity to create maps using only the World Wide Web. Graduate students at the Bloustein School of Planning and Public Policy worked collaboratively with staff at New Brunswick Tomorrow and staff from Vertices, Inc. to identify New Brunswick assets and map them. To ensure that each point is exactly where it should be, students and faculty drove through New Brunswick confirming the location of religious institutions, healthcare centers, and other "point" data.